The computer industry has been able to ship difficult-to-use products because you buy first, and then you try to use it. With the Web, usability comes first, then you click to buy or become a return visitor.
We approach our projects with usability top of mind because digital is inherently interactive, and interactive experiences need to be pleasurable or we lose our better half (the audience). Third Wunder can help you optimize or create great user experiences for your customers, prospects and greater community. We are committed to great experiences, and as such all our projects are responsive because we users should not have to care what device they use to access your site.
- User experience audits
Reviewing your current UX will help us identify areas for improvement, optimization or rebuild.
- Information architecture
We can update your existing site map or analyze your needs to produce a proposed architecture that works for you and most importantly, your visitors. This works especially well when paired with our SEO and content creation services.
By creating wireframed outlines we make sure we’re prioritizing the right information across devices before going into design and development.
For more complex projects, creating an interactive prototype ensures everything flows smoothly before creating the look and feel.
- User flows and scenario design
When there are several steps, or multiple processes occurring at the same time, capturing them in user flows and scenarios lets us make sure the right information is sent to the right party at the appropriate time, and that the pathways through that experience is optimal for your audience.
- Conversion rate optimization
Whether you’re trying to improve your product pages, checkout process, or as part of your landing page strategy, we can help you increase your conversions.