User Interface / Development, UX Terms User Interface User Interface (UI) refers to the visual and interactive elements through which a person engages with a digital product, website or application. It includes everything a user sees and interacts with on a screen—such as buttons, menus, forms, images, icons, typography and layout. A well-designed user interface allows people to navigate, understand and use a system smoothly, without needing extra explanation or technical knowledge. UI design is concerned with both form and function. It focuses on visual hierarchy, consistency, responsiveness and accessibility to ensure that each element guides the user effectively. UI designers work with colour schemes, spacing, grid systems, interaction states and visual cues to create experiences that are both attractive and usable. While UI is sometimes used interchangeably with user experience (UX), it is actually a component of UX. The interface is what the user sees and touches, while UX covers the broader emotional and functional journey. A thoughtful UI improves engagement, reduces cognitive load and supports key actions such as signups, donations, purchases or data entry. It helps users complete tasks confidently and leaves a lasting impression of your brand. Whether you are designing a website for a nonprofit, a dashboard for a SaaS tool or a landing page for a campaign, good UI creates clarity, encourages trust and elevates the entire digital experience. Maintaining consistent design standards and testing across devices ensures that your user interface performs well for everyone, everywhere.