Branding L’Oréal Canada Published: June 2, 2017 The mandate L’Oréal Canada was launching new B2B loyalty programs in Canada, based on an existing framework in the US. Significant differences between the Canadian and US markets required a regionally specific approach. Each of the retail giant’s sub-brand (L’Oréal Professional Paris, Redken and Matrix) program required its own specific user experience, branding and look and feel. Their business goal was to create loyalty platforms for L’Oréal’s leading hair care sub-brands that provided great experiences for salon owners, while capitalizing on cost efficiencies by launching the three different programs based on the same core functionality.
Third Wunder helped us with the branding, UX, design and copy creation for the launch of our 3 loyalty websites for L'Oréal. They have been a strong partner supporting us on this key project and they have always been able to respect our tight deadlines.
I doubted I'd be able to find an agency that could pull off such a big development project in only two weeks, but together YOU made it happen for us and we’re so appreciative.