WunderPlugins WunderTestimonials Published: February 1, 2023 Nothing establishes trust faster with a business than a referral, review or support from an unbiased audience. People expect brands to speak positively about their own work and operations, but having a tangible display of social proof and positive feedback from past customers on your website is invaluable. Other people expressing trust in your business’ offerings strengthens your brand’s credibility – and converts more prospects into customers.