All Glossary Terms SEO Terms SEO All A G K O S Filter All A G K O S K Knowledge Panel / SEO A knowledge panel is a box that appears on the right-hand side of Google search results on desktop (or at the top on mobile) when someone searches for a well-known entity such as a person, business, organisation, or place. It provides a snapshot of key information drawn from the Google Knowledge Graph and trusted sources like Wikipedia, business listings, and official websites. A knowledge panel may include facts, images, links to social media profiles, business hours, location, and contact details. It is designed to help users quickly access accurate and relevant information without needing to click through multiple search results. S Schema Markup / SEO Schema markup is a type of structured data added to the HTML of a webpage to help search engines better understand the content and context of that page. It uses a shared vocabulary from Schema.org to label elements such as products, reviews, events, recipes, and more. When implemented correctly, schema markup can enhance search listings with rich results like star ratings, pricing, availability, or breadcrumbs. This added detail improves visibility and click-through rates by making listings more informative and engaging. Schema markup is an important SEO tool for improving how content appears in search results and ensuring it aligns with user intent.