Engaging with your fans and building a community are NOT the same thing.”
We provide community management on a long or short-term basis, and work with you and your internal resources to ensure a seamless brand voice. We can also help develop your social media strategy or specific campaign initiatives as needed to drive specific activations.
- Editorial calendars
Creating editorial calendar templates and planning future content.
- Community updates
Maintaining your various properties across your digital ecosystem (Facebook, Twitter, Instagram, Google+, LinkedIn, SlideShare, Pinterest, etc.)
- Social campaigns
Creating and running user-generated content campaigns and other social initiatives.
- Content creation and curation
Producing graphics and copy for use across your social networks.
- Managing social ad spend
Promoting posts and tweets, and running paid social campaigns as needed.
Regular updates with actionable insights for data-driven decision-making.
- Events community coverage
Live-tweeting, pre-scheduled posts and other coverage across social networks during a live or virtual event (e.g. conference, webinar, Twitter chat).
List-building, seeding and outreach (social PR) to bloggers, advocates and influential subject matter experts.
- Blogging and comment moderation
Crafting longform content for timely posts and moderating user comments.
- Webinars (hosting/guesting)
Running webinars and providing live support.
- Staff training sessions
Knowledge transfer, updates on best social media practices and platforms/tools, preparation for campaigns, social media crisis planning and simulation.